Xiaomi Targets 2027 for Global EV Expansion Amid Domestic Challenges
Xiaomi's electric vehicle ambitions face a strategic pause as the company prioritizes resolving domestic delivery backlogs before eyeing international markets. CEO Lei Jun confirmed a 2027 timeline for global rollout during a livestream announcement, emphasizing that China's overwhelming demand requires immediate focus.
The tech giant's SU7 electric SUV has garnered over 240,000 pre-orders since its 2021 debut, but manufacturing bottlenecks have created 60-week wait times. This mirrors Xiaomi's smartphone playbook—perfecting execution at home before scaling globally.
Lei's $10 billion, decade-long EV investment signals long-term commitment despite short-term growing pains. The delayed international expansion suggests Xiaomi won't risk its brand reputation by overextending supply chains prematurely.